The growth trajectory of Italian music abroad continues, with results confirming the strengthening of the national repertoire in international markets. In 2025, a 14% increase in royalty revenues from overseas – as part of an overall growth of 180% since 2020 – demonstrates the increasing ability of Italian artists to reach ever broader and more diverse audiences, thanks to the evolution of digital consumption and record labels’ investments in promoting and enhancing the local catalog.     On the eve of the Eurovision Song Contest 2026 final, the growth of music exports is therefore confirmed as a strategic indicator for the entire Italian industry, highlighting the cultural, economic and competitive value of the national repertoire and its growing positioning in key international arenas.